Hawthorn Leather Co.
Hawthorn Leather Co. is a small, independent leather goods maker proudly based in the North East of England. They specialise in crafting high-quality and premium wallets, belts, bags, accessories, and much more, showcasing their dedication to fine craftsmanship. They approached Draft for assistance in revitalising their brand image and creating a more cohesive brand identity and online presence. The goals was to improve their website to be e-commerce ready and enhancing user experience, all while offering a premium, modern look that reflects the quality of their products.
Client
Hawthorn Leather Co.
Industry
Handmade Leather Goods
Work
Branding | Website | Promotional Material
Website
hawthornleathercompany.com
Elevating E-Commerce for Small Businesses
HLCo. has been gaining traction through social media however the current website was lacking personality, limited functionality and clarity. Jumping on the success of the social presence HLCo. wanted to focus on improving it’s website to enable purchases and engage with it’s customer base with email marketing and exclusive website offers. Working through the extensive range of product offerings we worked together to create a modern, seamless and practical website.
Website Design
Have a scroll.
Timeless Sophistication
HLCo. pride themselves on crafting handmade, premium leather goods. To accompany the high quality product offering a sophisticated colour palette and strategy was developed. The typography used pay homage to the history and classic craft of leather making but in contrast there are pops of modernity with the bold colours that possess’ the characteristics of quality and familiarity.
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